Harnessing the value of AI for you and your business
Whether seeking to improve your operations, bring new offerings to market, or evolve your overall strategy in context of this strange new world, EQUAIT is here to help. By putting emotional intelligence (EQ) before artificial intelligence (AI), EQUAIT ensures that you and your customers gain real and lasting value that solve actual business problems felt by real people.
EQUAIT for Growth Operations
Putting AI to Work
Business process and systems optimization to understand, prioritize, and incorporate AI solutions that will have the most positive impact on your goals and culture.
AI-Augmented Process Improvements
Map existing business and operational processes, identify bottlenecks, and launch new processes and tools that leverage AI to gain new efficiencies.
Process mapping, assessment, & impact analysis
Process prioritization & gap identification
Future state AI-enabled process design
AI-enabled tool integration
Training & change management
Tool Assessment & Vendor Selection
Assess the world of possibilities in an ever changing AI landscape to ensure you’re maximizing current capabilities and selecting the right tools for your business needs.
Current tech stack assessment
Tool landscape assessment
Requirements gathering
Vendor proposal facilitation
Tool selection process
Vendor onboarding
Implementation planning & execution
EQUAIT for GTM Success
Cutting Through the Market
Fractional Product & GTM leadership and project-based work to help your company better understand, position, and own your markets that have been forever changed by AI.
GTM Sales & Marketing Strategy
Work with leadership and across functions to find product market fit and define and implement near-term GTM and sales strategies aligned to corporate goals.
Define target markets, ICP, personas
Develop end-to-end PLG and SLG GTM strategies
Develop and install messaging & collateral
Deep market assessment
Implement repeatable sales process
Pricing & packaging
Fractional GTM & Alliances Leadership
Hands-on GTM management support to (re)launch sales and channel partnership efforts, build & coach teams to navigate GTMs, develop pipeline, and close deals.
Establish channel strategy
Strategic account
oversightBDR strategy & activation
Prioritize, secure, & onboard partnerships
Refine sales processes
Leverage AI-assisted tools to drive sales effectivness
EQUAIT for Strategic Planning
Modernizing Your Strategy
Strategic planning and corporate development to test, challenge, and evolve your business’s core assumptions, delivering and managing strategic assets built for the age of AI.
Test & Evolve Your Core Business Assumptions
Assess, validate, and evolve your key organizational, operational, and GTM assumptions that have undoubtedly been impacted by the rise of AI capabilities.
Culture & org assessment
Operational assessment
Market landscape assessment
Impact analysis
Initiative planning, prioritization, and execution
Resource (re)planning
Strategic Planning & Alignment
Craft and manage to a cross-functional strategic plan that properly incorporates AI to effectively and confidently achieve company goals.
Strategic planning & quarterly updates
Operational planning
Org design & planning
AI initiative prioritization
Cost benefit analyses
Functional alignment
